REP X Belt Fed, Freak Athlete APEX, Live #4, MORE

New Products

• USA Leather Lifting Straps and USA Long Leather Accessory Straps are now available from REP. This is in partnership with Belt Fed Strength.

• The Freak Athlete APEX combines a Glute-Ham Developer (GHD), Back Extension, Nordic Curl Bench, and Hyper Extension into one setup. Built with commercial-grade materials and weighing 272 lbs, it’s designed specifically with commercial gyms in mind. Features include premium handles, XL rollers, curved padding, an adjustable footplate, and a step-up for easy use.

Top Sales

• Titan Lat Tower (10-300 LBS) is 21% off.

• Use code garage to save from Bare Steel Equipment

• Use code ‘live’ to save on HomeGymCon tickets

Knurled News Live

As a reminder, we go live every Tuesday at 9:30 AM EST

In this episode, Jake and Michael cover the latest “knurled news,” including major changes at Kabuki, new product launches from Prime and Bells of Steel, and emerging innovations for home gyms. They discuss the impact of these developments on consumers and the market while sharing personal experiences with the products. In addition, it concludes with an interview with Maiak's founder.

• 00:00 Introduction and Technical Issues

• 02:56 Kabuki Update and Brand Changes

• 05:59 New Product Launches: Prime Smart Arm and Bells of Steel

• 11:58 Freak Athlete Apex and Market Trends

• 17:58 Dialed Motion and Home Gym Innovations

• 27:16 The Weight of Innovation

• 31:11 Introducing the Mayak: A New Era in Fitness

• 36:27 Behind the Scenes: The Team and Development Journey

• 39:41 Understanding the Mechanics: How the Maiak Works

• 46:29 Differentiating Factors: What Sets Mayak Apart

• 53:08 Quality Assurance: Testing and Durability of the Maiak

• 58:05 Pre-Order Insights: The Future of Maiak

• 59:29 Navigating Production Challenges

• 01:02:34 The Journey of Development

• 01:05:30 Feedback and Iteration Process

• 01:10:14 Market Strategy and Customer Engagement

• 01:12:30 Future Vision and Growth Plans

• 01:16:42 Final Thoughts and Community Connection

More to Check Out

• How Lindsay Scheele Landed the Ultimate Dream Job at Garage Gym Reviews

• 2025 Training Shoe Guide with Jake Boly aka @thatfitfriend  + Building a Store, Media Business, More

• REPPINs vs. Powerblocks via NoFate247

• Porter Physed & The DIY Revolution in Fitness Equipment

Thanks for checking out the news!